Shopping for a Rolex? Buy Your Timeless Classic at Best Collateral.

imgApr 30, 2012

There is nothing quite like a Rolex watch. Rolex has long been the leader in luxury watch-making, and Best Collateral offers a unique collection of authentic Rolex watches.

The founder of Rolex, Hans Wilsdorf, helped transition the world of watches from the pocket watch to the wristwatch in the early 20th century. Wristwatches were not very precise at the time, and Wilsdorf helped usher in the era of elegant and precise wristwatches. In 1910, a Rolex watch became the first wristwatch to receive a certificate of precision by the official watch rating organization in Bienne, Switzerland. Rolex is currently headquartered in Geneva, Switzerland.

Rolex watches use small, precise movements to meet their reputation as the world’s most elegant and precise watches. Rolex engineered and developed the world’s first self-winding mechanism with a perpetual rotor, which was patented in 1931. This system has inspired the movement mechanism for every modern automatic watch.
Rolex also developed a unique watch bezel that resists deterioration from exposure to sunlight or scratches. The bezel is made from extremely hard ceramic material and resists corrosion, ultraviolet rays, and scratches.
If you are shopping for a Rolex in the San Francisco area, come visit one of our 8 locations.

Best Collateral also had a vast collection of other high-end watches. All of our watches are carefully examined for authenticity by professional appraisers and are expertly cleaned and stored.

Click here for store locations and hours.

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At Best Collateral, we value our customers. Enroll in our Customer Rewards Program, and start putting money back in your pocket.

Customer Rewards Program

What an outstanding program Best Collateral offers to their customers. I  have been a customer for more than 10 years. Finally, the Rewards  program is being offered now. Thank you.

img Christina V.
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